NO LOSS OF

LIFE IS ACCEPTABLE
MAKE A DIFFERENCE

TOGETHER WE CAN

 

Vision Zero Canada is thrilled to join the global Vision Zero initiative - a movement thats been gaining powerful momentum and achieving momentous results since its inception in Sweden over 20 years ago - Put simply, Vision Zero can be summarized in one sentence: No Loss of Life is acceptable.

To many, this goal might seem unrealistic or unachievable - We at Vision Zero Canada challenge you to think different - Loss of life on our roadways is not inevitable and collectively we CAN rise up to make a difference. Vision Zero Canada works to align stakeholders to collaborate and drive substantial changes in attitude, public policy, education, enforcement, training, infrastructure design, vehicle technology and intelligent safety systems.

globalstatus_roadsafety

Figure 1.1 .Source: This diagram is a Canadian version adapted from the 2009 World Health Organization report on the Global Status on Road Safety which was in turn modified from work commissioned by the Government of Western Australia.

Traffic related fatalities are one of the leading causes of death

Traffic related fatalities are one of the leading causes of death both globally and in Canada - As Urbanization continues to soar, the increased density puts more cars, trucks, motorcycles, bikes and pedestrians on our roads resulting in serious side effects – congestion, pollution, climate change, serious injury and death.

Your InvolvementVision Zero CanadaLess Fatalities

Canada by the Numbers

fatalities_chart

drivingpic

casualty-rates

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Traditional Thinking
arrow_pointright
Focus on accidents
Perfect human behavior
Individual responsibility
Industry must be forced
Saving lives is expensive

vision_logomiddle

Vision Zero
arrow_pointright
Focus on fatalities and serious injuries
Integrate the failing human in design
Shared responsibility between system & design
Industry can be stimulated
Saving lives is cheap

Vehicle-Speed-Chance-Survival

Primary Contacts
& Locations

Vision Zero Canada

9015 14 St
Edmonton, AB
T6P 0C9

info@visionzerocanada.ca

Vision Zero Canada Awards

Have you done something innovative to help strive for our goal of Vision Zero?

Award  Most Innovative City

Award  Most Innovative Public Relationship Campaign

Award  Most Innovative School Zone Initiative

Award  Most Innovative Cycling Initiative

Award  Most Innovative Pedestrian Crossing